SEO & AEO

Turn searchers into guests — on Google and ChatGPT.

Traditional SEO helps your hotel appear on Google. But today's travelers are also discovering hotels through AI-driven search — tools like ChatGPT, Perplexity, and Gemini — which now handle millions of travel-related searches every day.

At HotelHero, we optimize your property for both Search Engines (SEO) and Answer Engines (AEO) — so when travelers ask "What's the best place to stay near [your location]?, your hotel is part of the answer.

01. SEO Solutions

• Improve visibility for local "hotels near me" searches
• Optimize Google Business Profile and OTA listings
• Strengthen backlink strategy and keyword performance
• Drive more direct booking traffic through organic search
• Encourage fresh Google Reviews, the most powerful ranking factors for local search visibility

Fresh reviews not only build trust with travelers — they signal to Google that your property is active, relevant, and highly rated, helping you climb local search results faster than competitors who rely on outdated listings.

02. AEO Optimization (ChatGPT, Perplexity & More)

AI-powered search tools are reshaping how travelers discover and compare hotels. ChatGPT alone now handles hundreds of millions of monthly travel-related queries, often pulling recommendations directly from well-optimized, authoritative sites.

We'll help your property get noticed by:

• Structuring your site data for AI readability and relevance
• Writing conversational, answer-based content for AI search
• Implementing schema markup so your hotel details are machine-friendly
• Building your brand authority through consistent reputation signals and high-quality content

Why It Matters

SEO drives long-term organic bookings, but AEO positions your hotel at the forefront of the next evolution in search. By optimizing for both, you'll capture travelers whether they're searching on Google Maps or asking ChatGPT where to stay tonight.

Let's Make Your Hotel Discoverable Everywhere

Ready to future-proof your visibility? Let's optimize your property to show up on Google, ChatGPT, and everywhere guests are looking.